Devotions

Thursday, October 19, 2017

Whimsey for the News Worn


Let's roll over recent bad news with a time out for some whimsey. And since there are snow flurries outside my window, it's fun to remember summer.

This weinermobile was parked at a Denver hotel on a day hot enough to cook their dogs on the pavement.  

Somebody else must have been hauling the grill and product. It doesn't look like there's storage for them in there. 

I imagined a bunch of ad people brainstorming around a table. “Hot dog sales are slumping in Salt Lake. They're down in Denver, Rapid City doesn't even show up on the weenie radar. We need to send somebody out and spread the mustard, so to speak."

"Whaddya have in mind?" another asks.

"We need to remind Americans how great it is to eat a grilled dog slathered in ketchup and onions."

"Make it mustard and kraut and I'm all over it." 

"Let's launch a sample and sales promotion across the central US. They're not keeping up with the coasts in eating weenies."

"Yeah, and we'll make a giant frank to drive around the country."

"That's brilliant! Nobody could ignore a beefed up sausage sittin' on a sleek chassis." 

“How big are you talkin'?" 

"Twenty six feet long, averaging 187 smiler per mile." 

Their yellow and orange marketing machine made me smile, and I drove around the block to come back and get a closer look. I wish the driver (the company calls them hot-doggers) had been on hand, but she wasn't.

Oscar Meyer has had weinermobiles hitting the road for 81 years. I'm glad it stopped here.

Next time the news makes you feel bad, cook your WEENRs and cover them with the works. Can't help but smile.









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